Monocle 24: The Entrepreneurs show

Summary: London-based online start-up Thread is one of a growing number of companies entering the burgeoning fashion-technology space. It combines the know-how of a stylist with the computing power of an algorithm; the aim is to help men find the perfect piece of clothing and deliver it straight to their door. Daniel Giacopelli discusses its business model with CEO and co-founder Kieran O’Neill.