![HBR IdeaCast show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/026/923/small/hbr-ideacast.jpg)
Summary: Paul Leinwand, co-author of the book "Strategy That Works," explains how successful companies solve this thorny problem.
Summary: Paul Leinwand, co-author of the book "Strategy That Works," explains how successful companies solve this thorny problem.