Health Care Insider: Surprising Findings from a Study about Using Social Media to Promote Journal Articles

Summary: A recent study tested whether social media use would increase article readership and discussion. Dr. John Ryan co-authored the study “A Randomized Trial of Social Media from Circulation.” He talks about the surprising findings of the study and some criticisms it received. Dr. Ryan also discusses how this project is going to evolve into further studying the use of social media to share medical information.