085 » How Direct Mail is King for Wholesaling » Luis Ontiveros




Real Estate Investing Mastery Podcast show

Summary: In this episode, Alex Joungblood and I are talking with an investor about how he is successfully killing it in the super-tough market of Southern California. But Luis Ontiveros didn’t magically start raking in REI money… he actually landed on some really tough times (even jail) but worked his way back to freedom and finally reached investing success in San Diego. Through determination and utilizing really smart courses from Michael Jake and Cris Chico, Luis learned all about rentals and Subject 2s and rehabbing and marketing… and in 2011 he took action and began calling sellers til he was blue in the face to get wholesale deals done and money coming in. Luis quickly learned, though, that he didn’t like talking with sellers, so he brought on a VA, Sales people and a Realtor. Luis shares with us how his Realtor has helped him better his business so he can focus on marketing. You might be wondering about the other team members I mentioned, well they didn’t work, and Luis candidly talks about what went wrong and what he learned from those challenging employees. We also, of course, talk about the marketing – lots of marketing – that’s working really well for Luis and why he doesn’t use bandit signs or post on Craigslist. Look, what I personally love about Luis is that he never gives up and he has so many great tips and REI info to share through his challenges and successes. You will definitely learn from him and his experiences… Listen and enjoy: What's inside: 15:45 – Luis’ first taste of REI 17:00 – How the REI bug really took hold of Luis 19:45 – How he made is first wholesale deal and banked $13K 23:05 – What to do when you have a VA who just isn’t working out well 26:10 – The cheap will ultimately cost you in the end 30:00 – Luis’ team and what each member does 31:13 – How direct mail is working so well 33:55 – How and when to use yellow letters and postcards 37:50 – Why the person answering the phones has such an important role 40:13 – Why you shop around with different mail houses 42:10 – Luis’ philosophy that enables him to do 6 deals a month on average 45:30 – Why choosing the market carefully makes a huge difference 48:30 – How to best use an agent– and the good and not so good that comes with an agent 50:45 – Using the right attitude with confidence is vital 53:25 – Luis’ vacant property deals 54:30 – Reaching the unreachable sellers 59:00 – What to do to get started in a new neighborhood 60:00 – Why you should treat all sellers like gold 1:02:45 – Why notaries should be your best friends 1:05:22 – Deciding whether you need Spanish-speaking employer 1:08:09 – How much commission to pay your sales people 1:11:30 – What a day in the life of Luis looks like Mentioned in this episode: <a href="http://www.tlo.com/" target="_blank">TLO</a> <a href="http://www.intelius.com/" target="_blank">Intelius</a> <a href="http://www.melissadata.com/" target="_blank">Melissa Data</a> <a href="http://www.123notary.com/" target="_blank">1 2 3 Notary</a> <a href="https://podio.com/" target="_blank">Podio</a> <a href="http://localhousedealer.com/" target="_blank">Local House Dealer</a> Tweetables:  [Tweet "Investors: Here’s how to be successful – consistently market"] [Tweet "Direct Mail is King: How to send 50,000 pieces per month and crush it"] [Tweet "Always sending the same marketing? Mix it up for better results; change copy, try yellow letters, take action"] Transcription: <a href="http://www.realestateinvestingmastery.com/wp-content/uploads/2014/11/REIM-085-How-Direct-Mail-is-King-for-Wholesaling.pdf" target="_blank">Download episode transcript in PDF format here...</a>  Joe:      Welcome this is the Real Estate Investing Mastery Podcast. Hey everybody, welcome. This is the one and only often imitated but … Alex:    Never duplicated. Joe:      Never duplicated, Real Estate Investing Mastery Podcast, glad you are here.