Summary: Subscribe on iTunes RSS Feed On this episode of the UnPodcast, we talked about how tweets are public, and that people should be prepared to accept the consequences - both good and bad -- of their tweets. We also discussed how impressions on Twitter are a lie, and that they don’t hold a candle to real analytics. Other topics include: What our show is NOT called [00:02:37.03] How the list industry works [00:04:46.18] What you should always do if you purchase a mailing list[00:07:17.02] What you don't sell to a 22-year-old [00:08:25.21] The value of a name and address [00:09:33.02] The return of Moron Mountain [00:11:14.26] Reasonable expectations regarding the outcome of a tweet [00:17:18.04] The true meaning of free speech [00:18:06.12] When you should stand up for your brand or employees [00:20:31.03] The worst thing about Twitter [00:21:13.11] The problem of people trying to take ownership of hashtags [00:26:20.17] Why impressions on Twitter are a lie [00:29:22.08] The need for proper analytics [00:31:39.11] How to mute what you don't want to see on Twitter [00:38:27.08] The biggest problem with scheduling on Twitter [00:43:32.05] And so much more. . . Items mentioned in this episode OfficeMax Blames Data Broker For 'Daughter Killed in Car Crash' Letter [00:02:59.13] Man Buys Promoted Tweet to Complain About British Airways [00:22:02.04] EasyJet threatens not to let passenger board after he criticises airline on Twitter [00:14:28.10] Text messages warn Ukraine protesters they are 'participants in mass riot'[00:18:06.12] JPMorgan’s #AskJPM Twitter Hashtag Backfires Against Bank [00:23:20.14] Narrative PR Take Blogger Meet-Ups to the Next Level[00:29:00.15] UnPodcast episode 18: The Present and Future of Facebook [00:37:12.17] Tweet Bot iPhone app [00:38:27.08] Video provided by: AtomicSpark Audio recorded by: Wayne Cochrane Sound
