MacVoicesTV #1214: Macworld | iWorld 2012 - e3 Software Helps You Get The Word Out with Direct Mail

Summary: From the OS X Zone at Macworld | iWorld 2012, Jonathan Hammer, President of e3 Software, talks about their bulk email product Direct Mail. Jonathan explains how the software works, the steps they take to keep your message from being construed as spam, and the control you have over what you send and the information you get back from your email campaigns.