003-Pinterest, It’s More Than Just Recipes and Crafts – How to Successfully Use Pinterest to Build Your Biz with Pinterest Expert Jessica Rhodes

Summary: The Real Deal with Jason Silverman - Featuring  Pinterest Expert Jessica Rhodes Pinterest?  Isn't that just some sort of online place for people to get recipes and craft projects for their kids?  Apparently it's not and, quite frankly, prepare to have your eyes opened to a whole new marketing medium for businesses.  Jason Silverman got a chance to speak with Pinterest Expert, Jessica Rhodes, who he has hired to manage the Pinterest boards for Powerful Words Character Development, Dance Sites Done Right, AllStarCheerSites.com and Dr. Robyn Silverman.  If you've been looking for an easy, yet cool way to reach more of your target audience, this podcast will be a fantastic investment of your time.  Jessica discusses how a Dance Studio can (and should) be leveraging Pinterest for it's benefit, though EVERY business owner will be able to take away some valuable secrets! A little about Jessica Rhodes... Jessica Rhodes is the founder and President of Entrepreneur Support Services, a business providing a variety of support services to busy and time strapped entrepreneurs and small business owners. Jessica earned a Bachelor’s degree in Communications from Temple University and has trained extensively in interpersonal communication while studying Strategic Communication at Temple. Jessica spent six years working for a nonprofit where she managed a large staff of door to door fundraisers, earning her a reputation as a passionate and skilled saleswoman.  In fact, she’s been told that she could “sell ice to an Eskimo!” With her most important job now being her son, Nathan’s mom, Jessica left the busy nonprofit world to start Entrepreneur Support Services so she could bring her exceptional skills in sales, marketing, and administrative support to growth-oriented entrepreneurs and small business owners who need part time support to help in a number of areas so they can stay focused on their most urgent, high revenue-generating priorities. Jessica lives in Rhode Island with her husband Jamie, their beautiful son, Nathan, and their cat, Maize.   Listen to today’s podcast and discover: What exactly is Pinterest and why should you care about it? What are the most important steps to getting started with your Pinterest profile page? What are Jessica's top tips to building a following on Pinterest Pins, boards, and websites- tips for being a perfect pinner Why you should have infographics on your website How and why to make your website "pinterest friendly"   Resources www.PinWords.com - This is a cool tool that Jessica recommends to help you create quick pins for Pinterest www.EntrepreneurialSupportServices.com - This is Jessica's firm - check her out if you'd like help with creating and managing a successful Pinterest marketing campaign.