Summary: Our first guest, author Michael Goodwin, has written a revealing book called Economix: How our economy works (and doesn’t work) in words and pictures. In it, he describes the fundamental ideas behind how money works in our society, and the ways in which the rules are often rigged in favor of Big Business and Wall Street. Using the format of a graphic novel and the clear language of a story teller, we may be able to discover that the Emperors New Clothes are in fact nothing but hype and illusion… Our second guest is PR expert MJ Rose, who left advertising to become a novelist-- only to find that the key to her success as as a successful writer would draw upon the corporate skills she thought she was leaving behind. Have you ever been blown off with the criticism “That’s not how we do things around here!.” The ability to know when to use commonly accepted wisdom, and when best practices from other environments can provide a breath of fresh air, is the essence of successful innovation. These thoughts fall in line with MJ Rose’ marketing philosophy. MJ's new book Seduction is now out! Get yours today, here. Join us as we speak to these two amazing authors, and be sure to tweet at us @LivelihoodShow to jump into the conversation!
