Summary: Keeping it simple. -I answer a listener who called in with a question to the hotline at 951-821-8022 -Taking examples like In-And-Out and McDonalds for thier use of good branding -How Chef Ramsey uses a huge menu to be able to refine a great menu -I tell a story about a terrible sign in my hood - I look at a few business cards to critique thier look and brand -Discuss the website branding and mention my bluehost link to get a website -
