![Apple Context Machine show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/011/195/small/the-mac-observer-s-weekly-roundup.png)
Summary: Google Now is a compelling example of how our smartphones can take an active role today in organizing our lives, but Apple's Siri shows the potential to be a big player, too. In this episode of The Apple Context Machine, Jeff and Bryan take a look at both, talk about who has the clear lead today, and what the future holds for our pocket-sized personal assistants.