Summary: Guest: Michelle R. McKenna Title: CIO at Constellation Energy Guest: Simon Szykman Title: CIO at the Department of Commerce Guest: Thomas H. Murphy Title: SVP & CIO at AmerisourceBergen Traditional wisdom claims that working closely with customers will stimulate innovation but contrarians suggest that working closely with customers yields the predictable, stifles creativity, and misdirects resources into trivial innovation. Must we wait for lightning to strike or can we successfully partner with customers to innovate? What should a company do? And, in either case, how can IT further assist?
