![Esri Speaker Series Podcasts show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/042/073/small/esri-speaker-series-podcasts.gif)
Summary: Simon Thompson discusses how GIS can help organizations understand subtle nuances in the market by viewing and analyzing demographic data.
Summary: Simon Thompson discusses how GIS can help organizations understand subtle nuances in the market by viewing and analyzing demographic data.