John O’Brien from PoolWerx




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Summary: Who: John O’Brien, founder of PoolWerx When: 7pm, November 24th 2009 Where: Star Cafe Bar, 166 Grey St (Little Stanley St) South Bank, BRISBANE RSVP: brisbane@thehive.org.au or RSVP through the Facebook Event. PoolWerx – Pool & Spa Care* An Icon of Australian Franchising * Australian Franchisee of the Year, Master Franchisee of the Year and Fanchisor of the Year on two occasions * PoolWerx is a franchise system of over 300 frachisees across Australia & New Zealand John OÕBrien is an icon in Australian franchising and has contributed greatly to the growth of the sector. He is also a globally acknowledged business leader with unique insights into small business, entrepreneurialism, strategy, business development, systems and winning through people. OÕBrien has been awarded Australian Franchisee of the Year, Master Franchisee of the Year and Franchisor of the Year on two occasions. He built five successful franchise systems before founding PoolWerx in 1992. Today PoolWerx is a franchise system of over 300 franchisees across Australia and New Zealand providing pool and spa care through a retail and mobile service network. All of his learning over 25 years has been applied to this system, intensively and without compromise. Yet the key sits at the corporationÕs outset, when OÕBrien identified the swimming pool and spa aftermarket as a fragmented growth industry, perfectly suited to a franchised business model. A model with fertile ground globally and with minimal organised competition. OÕBrien surrounded this opportunity with a structure then unique in Australian franchising and very possibly internationally Ð a staged business growth model with multiple entry points. Since its inception the model has been underpinned by a phenomenal investment of time, talent and money in very specific areas, which make the concept Ôtoo hardÕ for competitors to mimic. O’Brien remains an advisor to the Australian Government on franchise matters. We invite you to join John and The Hive team at our November event at the Star Cafe Bar (Little Stanley Street- South Bank) on Tuesday, November 24 at 7pm (Sharp!). This event is FREE but you buy your own drinks. The Hive is FREE – just buy yourself a drink at the bar This event is made possible by our wonderful sponsors: Star Cafe Bar – Breakfast, Lunch or Night time fun www.starcafebar.com.au Clovely Estate – Finely Crafted Wines www.clovely.com.au Looking forward to seeing you there! Mike Boyd, Nick McIntosh & Walter Haas The Hive Brisbane Team If you’re on Twitter make sure you tweet using the #hivebris hashtag.