![Pharmaceuticals & Biotechnology | Pharma & Biotech Resources show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/037/269/small/pharmaceuticals-biotechnology-pharma-biotech-resources.jpg)
Summary: Dr. Frank Floether, Ex Vice-President Business Development Asia Pacific for Johnson and Johnson, speaks to Andrea Charles from Pharma IQ, about the common mistakes pharmaceutical companies make when entering emerging markets and his top 3 tips for developing a robust Asia