Summary: You think you know, but you have no idea. Welcome to L I V E F O R E V E R hosted by TKay Jaso and Victoria McGrath. Two moms in “the industry” who find out about the real lives of social media influencers and people doing influential things on social media and otherwise. We shine a light on the humanity behind the people whose lives revolve around an image, showcasing their true stories. We learn about the journey that may have had bumps along the way to finding their influential success, and how they keep it together behind-the-scenes. We bring our listeners inspirational, relatable stories, AS WELL as our favorite tips, tricks and products from brands we love and want you to love too! Tune in for giveaways, discount codes, and to find out how everyone is connected to EACH OTHER.
Sam, owner of BBC from Australia, joins TKay & Ryan Jaso to spill his journey from being an accountant to starting a badass fashion line full-time with his partner; it’s their alter ego where they can creatively have the freedom to be unapologetic. “It’s a place for those of us who love music, festivals, late nights, art, skating, surfing, bad tatts, good Mexican and everything in between. A place for those of us who don’t look quite like the people in our favorite photos, but feel twice as good.”
Carly Frei is a 22-year-old girl boss who is running her own empire. From wheeling her tanning equipment across her college all by herself to moving to LA to tan her favorite celebrities, she created a mobile spray tanning business and is now in 5 different cities and 25 schools around the US. This is a girl to keep your eyes out for in ‘Forbes' in a few years! TKay gets over her fear, and gets naked with Vix to get spray tanned with all organic, natural, vegan ingredients. The results are beautiful!
Alder New York is a gender-neutral, clean and vegan skin/ hair care brand. Nina and her best friend, David, are creative soulmates who redefine the idea of “failure” by knowing when it was time to let their clothing brand go and start a new inspired venture. This is a story about finding the path to where you’re meant to go. “Don’t give up, but don’t resist.” Thank you to our sponsor, Loving Culture.
Danielle Coccaro shares the life of being a stylist to celebrities, to switching gears to more of a commercial world after becoming a mom. She shares the reality of working in this industry, and what it’s like working with influencers.
Morgan, the owner of Tropic Labs, went from traveling the world as a model, to becoming a makeup artist, to a skincare chemist who shares her inspo behind Tropic Labs, as well as educates us on being conscious while we are in the sun. SPF 100 will not save you, so be smart and listen to this episode because we are exposed to the sun every day, all day long. You will definitely learn a thing or two about sun care, which is not talked about enough. Also, trust us, you will fall in love with this brand.
At 17, BK decided she wanted to work at MAC, and after 15 years at MAC, the universe threw a major wrench in shit and changed her path. Finally overcoming some paramount curveballs, she ended up at the TOP working for a brand she adores, doing makeup for BIG celebrities, & traveling the entire world. This episode is about working hard to get to where you wanna be, how to be a good BOSS, & the lessons we learn when the universe tests us. At some parts you’ll be like, “Oprah? Is that you?”
Brittney and Bridgette, two sisters (and hotties might we add) looked around at their lives one day and realized they were both ready to take a leap together. Leaving behind their high status careers with big networks in Hollywood, they decided to go after a dream that made them feel good. A change of energy and love is what they were craving, so they created it. We delve in to the world of siblings that created a clothing brand together with intention.
Sally, founder of Crushed Tonic, is a young, genius entrepreneur who discovered the magical world of collagen. She was involved in a severe burn accident, and nothing was working until she tried collagen. So, she decided to make her own in her kitchen in New York for a better taste. Get educated on why we should ingest collagen…I mean, that’s if you want thicker hair, lashes and eyebrows, as well as glowy skin, less wrinkles and a boost in health all together. The girls also talk K-Beauty and the K- Die
Two Hispanic immigrants came here wanting to make something of themselves. Founders, Erika and Maria, of Baiser Beauty are on a spiritual quest to discovering a path to share with other women to be more beauty conscious and empowering one’s unique, natural appearance. They came up with a product line that uses plants and flowers for healing (a.k.a. Maya medicine), and we, of course, talk about vaginas and boobies in this one, so you’ll prob wanna have a listen. A very special thank you to GoMacro.
Amy, founder of Let’s Blüm, joins the girls to shed some major light on the world of legal cannabis. She is playing an important role in changing the stigmas and negative judgements that come along with marijuana and CBD, and to normalize the industry as we know it today. Amy doesn’t fit the stereotypical description of a woman in the weed industry, and this beautiful powerhouse mom is here to teach us all about the many benefits of medical marijuana.
We Skype with founders, Lorna & Rachel, of Noughty Haircare from the UK. These women came from beauty/ product backgrounds, but decided there was a need in the industry to create a stylish line of hair products without any harmful ingredients. Earning one of the few Leaping Bunny Certifications, they are proving that this conscious world of beauty can be cheeky and empowering! They’ve managed to get into Ulta at an accessible price point from all the way across the pond. Listen to find out more now!
We finally talked to a successful MUA who can answer the question of whether or not makeup school is important. We discuss makeup artist relationships and the importance of work ethic. We also talk to Shelby about how she became a very successful GIRL BOSS in the freelance makeup world as a true entrepreneur, hosting her own classes, and doing high-end glam on brides and the like. Vix and TKay start with a mom chat about braving the grocery store with kids, and we tell you how much we love Suja.
Andrea is the founder of OY-L, and a mother of two college aged girls. Three years ago she saw a major need for clean, HIGH-END skincare. She turned a foosball table in her kid’s room into a chemistry table and went to town creating the most edible, but highly beneficial line of prestige skincare now found at Saks Fifth Avenue. She delves into her journey about getting where she is today, and she wants all of our listeners to know about every ingredient we put on and IN our bodies.
Grecia Leyva started from her bedroom, learning how to do makeup from YouTube, to now teaching makeup seminars and working with popular E-commerce brands. Motivated by becoming a single mom, she decided she could make a career out of her passion for makeup. She is a major inspo for single moms making their dreams a reality, but also for artists following their aspirations. Enjoy Vix and TKay’s mom chat about humanity, and they also share about Winky Lux.
Alex started his first work venture at the age of 15 years old by running away from home and living in a warehouse. He then started screen printing, working with skate brands, and joining forces with older, established businesses. He has been in every avenue with brands, to owning his own art gallery. Now he runs brands like Talentless, and travels around the world. Work hard, play hard.