Shop Talk: Traditional retailers fight back against e-commerce with in-store technologies

Summary: New in-store technologies are being used by traditional retailers in their battle to retain market share against the onslaught of e-commerce retailers, giving shoppers a new and more engaging experience. Jamie Sabat, director of trends and consumer forecasting at Streetsense, and Meghann Martindale, head Global Head of Retail Research for CBRE, have coauthored a report detailing some of these technologies and their impact. They join us to discuss their report about brick-and-mortar shopping today and going forward. (02/2020)