Baby Got Backstory
Summary: Baby Got Backstory is the ultimate insider’s guide to business storytelling, brand storytelling, messaging, and communications for entrepreneurs, visionary leaders, and progressive businesses of all sizes. We ask inspiring creators, entrepreneurs, and storytellers to share their backstory by answering the questions: “Who am I? How did I get here? And Where am I going? Listeners will not only hear the story behind the story of our guests but understand how their own story and backstory have shaped who they have become. Your host, Marc Gutman, is a story nerd. He’s served as Story Editor for Oliver Stone’s Illusion Entertainment, and written stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox. In addition to his time in Hollywood, Marc scratched the entrepreneurial itch by founding a multimillion-dollar tech company in Boulder, Colorado. Today, Marc focuses his energy on Wildstory. A strategic brand story and marketing strategy agency that helps businesses use the power of story to attract more clients, drive revenue, and build connections with rabidly loyal fans (like the kind that will tattoo your company name on their body!)
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- Artist: Marc Gutman
- Copyright: © 2019 - 2020 Wildstory
Podcasts:
BGBS Episode 000: I Like Big Backstories (TRAILER) Do you like big backstories? Now, don’t lie. Who doesn’t? Dive into the story behind the story with storytellers, creators, and entrepreneurs. Marc Gutman is your host for the Baby Got Backstory podcast. Marc is a storyteller, entrepreneur, adventurer, and idealist who enjoys cold beer, strong coffee, [...]Read More...
“Are you beige or are you someone or a company I can some of myself in? Is this for me?” That is the first, subconscious question your customers and prospects are trying to answer in the moment it takes to draw in a breath. It’s the question we all try to answer for just about everything in our lives. The simple fact is that people across this globe want something to believe in. Brett Michaels was right about that for sure! Look at our thirst for sports in this country. We want, no we need to believe in something. The Detroit Lions (I’m afflicted), the UM Wolverines, and whatever your favorite team is. We need to be in a stadium of 70,000 other people who believe in what we believe. It inherently feels right -- because it’s a basic human need... [...]Read More...
