Kellogg INSIGHT
Summary: Monthly audio reports from the Kellogg School of Management that provide ambitious business leaders the research and expertise needed to drive growth.
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- Artist: Kellogg School of Management
- Copyright: ℗ & © 2008 Kellogg School of Management
Podcasts:
The Psychology of Power and Consumer Behavior
Testosterone's influence on financial decisions
Powerlessness and compensatory consumption
Why we don't always choose our favorite option
3 billion impoverished people worldwide represent a vast marketing opportunity for innovative, socially minded companies
Peso events drive returns to the carry trade
Anecdotal evidence about the bankrupting effects of illness on uninsured Americans abounds, but new research by David Dranove adds scientific weight to the claim.
Corporate vulnerability and damaged reputations
Managing earnings through marketing
Managing earnings through marketing
Loss of control makes the mind misperceive
The Underlying Factors of CEO Severance
The Underlying Factors of CEO Severance
A fusion model of collaboration
A fusion model of collaboration
