Real Estate Investing Mastery Podcast

In this awesome podcast episode, we’re talking about struggles… here’s what I mean… Every investor I talk to that is struggling to get started and have success is usually struggling for one reason, and one reason alone… They don’t have a marketing plan. WHY?!  I don’t know. If they do have a “marketing plan,” they’re not implementing it. Or, they’re doing all the wrong kind of marketing. As I’ll discuss in this podcast, this business is ALL about marketing.  Marketing will solve all your business problems.  Really, name one problem that the right marketing plan wouldn’t solve. Had a deal that fell through – buyer flaked out?  You didn’t do enough marketing to find better buyers or have a big enough buyer’s list. Seller backed out of contract and changed their mind?  That’s okay…  Because you are doing a ton of marketing, you have another 100 leads waiting for you to work on. No money to close a deal?  You didn’t do enough marketing to find a good enough deal – because if the deal was good enough, people would be begging you to give you money for the deal. Get the picture? So it all starts with having a marketing plan… and then IMPLEMENTING it.  This is really basic stuff.  Listen to this podcast.  Follow my lead. And take action. One of my favorite phrases now is: “Done is the new perfect.” And this podcast shows you why I love that phrase…  The video quality is horrible!  I forgot to turn on my better camera!  But – the content more than makes up for it.  You’ve got to check it out… Free Book Mentioned In This Episode: Brilliant At The Basics Watch and Enjoy: What’s inside: 1:30 – Details about the freebie I’m giving away 4:11 – Taking your REI business to the next level through marketing systems 5:59 – How much marketing you need to do to get 4 deals a month 7:57 – Then things you can control when marketing to get deals 9:25 – How many postcards to send to help meet your goal 11:16 – How many yellow letters to send to help meet your goal 13:48 – Using Craigslist to find leads 16:49 – Recapping our marketing plan and its cost 21:14 – Additional marketing strategies you can implement 24:45 – Joe’s super important tip for this case study 26:40 – The bottom line of this case study Mentioned in this episode: Free Basic Book Craigslist Tweetables: [Tweet "You need to be using 3-4 different types of marketing, you can’t have all your eggs in 1 basket"] [Tweet "A conservative yellow letter response is 10% but you could see 20-30% depending on property type"] [Tweet "Investors: You're not in the real estate business, you're in marketing. Know that to succeed"] Transcription: Download episode transcript in PDF format here... Joe:    Hey, hey, hey, guys. Joe McCall, Real Estate Investing Mastery Podcast. How you doing? I am going to do a video here for you, the third installment of Being Brilliant at the Basics, which is really important. We all want to be brilliant at the basics.I just wanted to say hello. I'm going to do this video real quick. I got this cool technology I'm going to try out. I did this before on another podcast, but this is different, because the new version of ScreenFlow ... All you Mac heads out there who like Macs, one of my favorite software for the Mac is a thing called Screen Flow. It's really awesome. It can record the video, like what you're seeing now, it can record my screen, and it can record my iPad. I'm going to actually do something special for you. First, let me tell you, this book, Brilliant at the Basics ... I think you can see it here ...

In this episode, Alex Joungblood and I are talking with an investor about how he is successfully killing it in the super-tough market of Southern California. But Luis Ontiveros didn’t magically start raking in REI money… he actually landed on some really tough times (even jail) but worked his way back to freedom and finally reached investing success in San Diego. Through determination and utilizing really smart courses from Michael Jake and Cris Chico, Luis learned all about rentals and Subject 2s and rehabbing and marketing… and in 2011 he took action and began calling sellers til he was blue in the face to get wholesale deals done and money coming in. Luis quickly learned, though, that he didn’t like talking with sellers, so he brought on a VA, Sales people and a Realtor. Luis shares with us how his Realtor has helped him better his business so he can focus on marketing. You might be wondering about the other team members I mentioned, well they didn’t work, and Luis candidly talks about what went wrong and what he learned from those challenging employees. We also, of course, talk about the marketing – lots of marketing – that’s working really well for Luis and why he doesn’t use bandit signs or post on Craigslist. Look, what I personally love about Luis is that he never gives up and he has so many great tips and REI info to share through his challenges and successes. You will definitely learn from him and his experiences… Listen and enjoy: What's inside: 15:45 – Luis’ first taste of REI 17:00 – How the REI bug really took hold of Luis 19:45 – How he made is first wholesale deal and banked $13K 23:05 – What to do when you have a VA who just isn’t working out well 26:10 – The cheap will ultimately cost you in the end 30:00 – Luis’ team and what each member does 31:13 – How direct mail is working so well 33:55 – How and when to use yellow letters and postcards 37:50 – Why the person answering the phones has such an important role 40:13 – Why you shop around with different mail houses 42:10 – Luis’ philosophy that enables him to do 6 deals a month on average 45:30 – Why choosing the market carefully makes a huge difference 48:30 – How to best use an agent– and the good and not so good that comes with an agent 50:45 – Using the right attitude with confidence is vital 53:25 – Luis’ vacant property deals 54:30 – Reaching the unreachable sellers 59:00 – What to do to get started in a new neighborhood 60:00 – Why you should treat all sellers like gold 1:02:45 – Why notaries should be your best friends 1:05:22 – Deciding whether you need Spanish-speaking employer 1:08:09 – How much commission to pay your sales people 1:11:30 – What a day in the life of Luis looks like Mentioned in this episode: TLO Intelius Melissa Data 1 2 3 Notary Podio Local House Dealer Tweetables:  [Tweet "Investors: Here’s how to be successful – consistently market"] [Tweet "Direct Mail is King: How to send 50,000 pieces per month and crush it"] [Tweet "Always sending the same marketing? Mix it up for better results; change copy, try yellow letters, take action"] Transcription: Download episode transcript in PDF format here...  Joe:      Welcome this is the Real Estate Investing Mastery Podcast. Hey everybody, welcome. This is the one and only often imitated but … Alex:    Never duplicated. Joe:      Never duplicated, Real Estate Investing Mastery Podcast, glad you are here.

If you’ve ever scratched your head trying to figure out which markets have demand and where the buyers are so you really focus your marketing, then this is the podcast video episode for you. I’m actually going to walk you through exactly how to search for absentee owners and cash buyers by county… and then I’ll show you how to export those results to a spreadsheet that’s emailed directly to you. (Isn’t technology grand?!) With that spreadsheet there’s a bunch of valuable info you can take away to help you find those leads and sellers who have equity. I cover some terrific tips and tricks on how to do all that and more using the uber-helpful website ListSource.com. Grab a pen and paper and get ready to take some ninja notes, folks. This is a good one… Watch and Enjoy: Free Book Mentioned In This Episode: Brilliant At The Basics What’s inside: 5:30 – Step-by-step directions on how to best use ListSource.com 9:11 – How to interpret and sort the results emailed to you in a spreadsheet 11:11 – Finding the most active zip codes 13:07 – How to plug in those active properties using Zillow to learn imperative info 14:50 – How to use ListSource.com to get a great list of buyers 17:00 – How to use the demographics tab on ListSource.com Mentioned in this episode: oDesk Podio One Hour Leads List Source Zillow Tweetables:  [Tweet "Investors, it’s crucial for you to be laser-focused with your marketing; go where the demand is"] [Tweet "Ninja Trick: Use ListSource.com to pinpoint zip codes where investors are active to find the demand"] [Tweet "You can do very profitable deals via Craigslist, which means little money for marketing. Win/win"] Transcription: Download episode transcript in PDF format here...  Joe:     Hey, everybody, Joe McCall, real estate investing mastery, how are you doing? I’ve got another cool little video here for you. I just want to tell you a couple of things first. In this video, I recorded it earlier, so I’m doing a little introduction here for you. In this video I get a lot of people that ask hey, how do I know where the buyers are buying property, or how do I know where the demand is, or where do I know what are the best zip codes to do my marketing because you want to be really, really laser-focused on your marketing. You don’t want to be blasting it out all over the world, right. It’s important to be laser-focused in your marketing and I’ve always said you got to focus on where the demand is. You can only sell homes people want to buy, so if you’re a wholesaler and you’re looking for inventory, you’re looking for properties to sell, what you need to know, what your buyers want, right. How do you find out what your buyers want? You need to find out where the buyers are buying homes, right. In this little video I’m going to show you a ninja trick. It doesn’t cost you anything, it’s free. How you can go into ListSource and pull up a list of all of the recent investor activity and break it down by zip code to see where those investors are buying homes, okay. It’s a pretty cool trick and then I even show you in the video as well how to maybe pull some lists of absentee owners and regular homeowners that have equity and I think you’re going to get something out of this. Check out www.realestateinvestingmastery.com. You can go there, get our fast cash survival kit.

In the real estate investing world there are loads of books, seminars, programs - you name it – all to help you become a better investor. But are they all the same? What is the difference between a good coach & a bad coach? What should a coach be offering to his students? What should you charge for a mentoring? Maybe you have a few people that have called asking you to be their coach. Or maybe, you’ve been doing deals a long time and want to start spreading the love a little bit. Or maybe you just like teaching. Whatever your motivation is you are going to find some great information in this episode of the REIM podcast. Joe & Alex sit down with Andrew “the Maestro” Massaro and learn what he has to say about the whole mentor-coaching thing. Did I mention that Maestro means teacher?...this should be pretty good! Listen and enjoy: What's inside: 05:00 – Why you need to be sending text messages to all your call backs 07:25 – Who is Andrew “the Maestro” Massaro? 12:18 – What do Lowes and Home Depot have to do with your REI business? 13:20 – How teaming up with other wholesalers in your area could mean more money for you 17:45 – Do you know what the first thing you should be doing as an investor is? 26:46 – How can you make doing deals and teaching people how to do deals? 34:07 – Are you getting ripped off by paying for coaching? 41:40 – Are you in the right coaching program? Why you need to shop around. 46:15 – So you want to be a coach? Do you have what it takes? 54:09 – As a student, what should I expect? 61:53 – Is your coach pushing you to take action or just giving you advice? Free Download Click for Bonuses Tweetables:  [Tweet "Keys to being a successful REI coach."] [Tweet "Find out who the active buyers are…and just start networking. They're not your competition. "] [Tweet "I'll make close to $10,000 on a deal and it was just a short trip to Starbucks."] [Tweet "If you see an abandoned sign on the corner, that's your competitor… just stick yours right next to it."] [Tweet "Piggyback on other investors’ success. Why competition in your market isn’t a bad thing."] [Tweet "Why you value coaching and training more when you have to pay for it."] Mentioned in this episode: Fast Cash Survival Kit Vumber.com Mightytext.net WholesaleCoaching.com Real Estate Riches by Dolf de Roo Rich Dad, Poor Dad by Robert Kiyosaki Transcription: Download episode transcript in PDF format here... Joe:    Welcome! This is the Real Estate Investing Mastery podcast. Alex:  Hey everybody, it’s Alex Joungblood, Joe McCall here. We’ve got another great podcast coming at you this Real Estate Investing Mastery podcast. This is all about how you can take real estate investing and really have a change in your life. You can really go from a situation where you don’t know how you’re going to make it financially. You may be stuck in a nine to five job and you really see no way out of it, to have some form of advancement.

In this awesome video podcast episode, we’re kicking things off with Part 1 of a terrific 3 part series that’s bringing everything back to basics… Today’s great video podcast is all about keeping things simple and focusing on just 1 thing at a time. Stop trying to do it all, all at once. It doesn’t work. Instead of being a Jack-of-all-trades and a master-of-none, I’ll walk you through why and how you should become an expert in 1 area at a time. And, I go over how to delegate all the other stuff so you can really focus on that 1 thing that you do so well that’ll help bring in deals and money. I’ll end with some step-by-step actionable things you can implement in your business – today – to help get you on the right track. Let’s get going… Watch and Enjoy: Free Book Mentioned In This Episode: Brilliant At The Basics What’s inside: 1:45 – 3 keys to success 4:00 – Are you distracted? Your productivity sucks? Here’s why. 5:35 – A look at our productivity case study 7:10 – Our case studies problem and why he’s not getting results 8:40 – How to focus on one thing at a time – starting with postcards in our case study 11:23 – How to take action on getting back to basics Get The Mindmap Here View Mindmap Mentioned in this episode: Free Basic Book Podio Google Sheets ScreenFlow Screencast-O-Matic Screener Zoho Matt Theriault’s Epic Real Estate Investing Justin Williams’ House Flipping HQ; Todd Toback’s No Limits Karl Krentzel’s Red Pill Investor Justin Colby’s Science of Flipping Sean Terry’s Flip 2 Freedom Tweetables:  [Tweet "“Done is the new perfect.” Get the marketing out the door and you can always fix it and adjust later"] [Tweet "Prioritize your to do list, focus on 1 thing at a time until it’s 100% done, then move on to the next"] [Tweet "Never stop marketing. Always have at least 2-4 different types of marketing going out at the same time"] Transcription: Download episode transcript in PDF format here...  Joe:         Hey, everybody, Joe McCall here of Real Estate Investing Mastery podcast. I hope you're doing well.Listen, I'm doing something a little differently today and I got something really important to share with you. I'm going to be starting a series called Brilliant at the Basics.

In this episode, we’re getting even more awesome info from wholesaler, Tom Krol. (Alex Joungblood also jumps in, yay!) Tom is so knowledgeable that we had to break up his session into 2 podcasts. I thought Part 1 was loaded with goods… well, in Part 2, Tom spills tons of super helpful REI tips that we can use in own business – including the 5 different ways a seller call should end. Look, in this non-stop REI industry, you are inundated every day with calls, contracts, paperwork, postings ads, generating leads… on and on… and you know what? It can be exhausting and may cause you to burn out. I know loads of investors who have felt frustrated because of that. Tom’s genius solution – outsource. You’ve gotta automate your business and use Virtual Assistants so you can focus on the deals and keep the profits coming in. Tom gives us the questions to ask ourselves so we can break free from the time-consuming tasks and pass them on to a VA. He also tells us how he finds VAs and what exactly he outsources to them that’s had a huge impact on his wholesaling business – all you have to do is listen and follow his advice. And, as in our previous podcast episode with Tom, we have two more freebies. Who doesn’t love free, right?! These goodies will definitely help your REI business. You’ve gotta listen to get the goods… Listen and enjoy: Tom Krol Interview Bonus Click for Video and Checklist What's inside: 08:29 – Why you need to let go of some of the day-to-day operations tasks 12:20 – Why database systems may be hurting instead of helping and what to do about it 15:06 – The difference between branded and non-branded outgoing marketing messages 18:00 – Why you may not even have to open your database system again, thanks to your VA 23:45 – How to properly use a mobile notary 27:58 – 5 different ways a seller call should end 28:48 – How your VA can send a time-sensitive written offer letter on your behalf 34:45 – How to use What’s App to interact with your VA 38:07 – Why I’m so frickin’ excited to get awesome info from Tom 42:38 – All the steps your VA can do once the contract is signed 46:16 – My quick and easy way to come up with the offer price 50:42 – Why Tom doesn’t put sellers in an automated email series 55:43 – How your VA can prioritize for you and keep you on track 57:54 – One of the tasks that Tom chooses to do instead of his VA 60:23 – Why Tom is looking at Subject 2s Tweetables:  [Tweet "Investors, here’s my quick and easy way to come up with the offer price that your VA can use"] [Tweet "Don't let evaluations stop you. Get under contract, renegotiate if needed. If it's right, do the deal"] [Tweet "A Game Changer: How and why you should turn your Virtual Assistant (VA) into a Personal Assistant (PA)"] Mentioned in this episode: Genius Fax Mail Chimp Click to Mail O Desk Real Quest Express Zillow 1 2 3 Notary

I am real excited about this podcast episode with Ian Flannigan from "Hidden Cash Flow Fortunes".   He just came out with an incredible course that is taking t he industry by storm...  (We get him here for the inside scoop of what's really going on behind the scenes!) You can get more information about his course, watch the webinar here. Immediately after this podcast, I called one of my former students who is crushing it in one of my markets, and I told him that we need to meet and implement this stuff. I have been throwing away too much money.  Enough of that... Why buy ugly houses when you can make more money with pretty houses?  These "Hidden Cash Flow Fortune" deals are 5-10 times more profitable than wholesale deals, and they are 10 times easier than rehabbing.   You don't need any cash buyers, private money, high equity, investor buyers, contractors, unexpected surprises, experience, etc, etc...  Get the picture?! This is the PERFECT strategy for new investors.  There is very little to no competition for these deals because most investors are hunting for "high equity" wholesale deals, and they pass these deals over because they aren't trained to see the opportunity. To get more information on Ian's new course, go here: JoeLikesHiddenCashFlow.com Listen and enjoy: Or, watch and enjoy: Tweetables:  [Tweet "Learn the 3 easy offers you must make on every property you find..."] [Tweet "Why buy ugly houses when you can make more money with pretty houses?"] [Tweet "These "Hidden Cash Flow Fortune" deals are 5-10 times more profitable than wholesale deals."] [Tweet "Forget the high equity deals.  Learn why you don't need them..."] [Tweet "Discover the perfect strategy for new investors - deals with little to no competition..."] Mentioned in this episode: www.JoeLikesHiddenCashFlow.com Transcription: Download episode transcript in PDF format here... Joe: Hey, everybody! Welcome! This is the Real Estate Investing Mastery Podcast. I have a special guest today. I’m so excited about this. This is last-minute. Literally, just the other day, I asked him, “Hey, can you be on the show?” I’m gonna try to publish this today because this is a really important week. His name is Ian Flannigan. But first, I want to go to realestateinvestingmastery.com. We have the Fast Cash Survival Kit that you can get in there. It’s a really valuable free bonus. You’re gonna get a lot of good stuff. You’ve heard us talk about it before. The show notes for this call… I promise you there’s going to be a lot of stuff that you’re going to want to get after listening to this call that we’re doing with him. So right now, go over to the show notes and see what we have in there. We’ve got some good goodies for you. I was looking online on our stats. Get this, Ian. You’ll be my co-host today, okay? Ian: Alrighty. Joe: We have listeners from 165 different countries— Ian: Wow! That’s incredible! Joe: …listening to this podcast. Ian: 165 countries? Joe: 165 countries. And if I were to give you the list, I’d probably put you to sleep, but it’s so crazy to see some of these countries where there are people listening to us. With technology today anywhere in the world, you can listen to podcasts. The technology is amazing. We’ve got these people in these little islands that I’ve never even heard of near Puerto Rico. They are listening to us. Turkmenistan in Western Asia or I maybe that’s what it is. Ian: Absolutely. Joe: It’s crazy. This is an exciting time. I’m glad to be doing what we’re doing. We have a special guest today. We’re doing this on video. If you’re listening to the audio, you can go to the website, realestateinvestingmastery.com, and see the video. But you’ll notice, in Ian’s back office, it’s a real office. I can tell he’s go deals going on ‘cause he’s got folders there, right? He’s got a map on the wall. Ian: That’s my partner over there.

Anyone who’s ever started a business from the ground up knows how frustrating it is to be the one responsible for everything. Sure, it may seem necessary at first, but the real danger lies in letting yourself get stuck there – or even worse, believing there’s no other way your business can work. After all, no one’s going to care as much about “doing things right” as you, right? Well…sort of… Here’s the truth: The success – or even the survival – of your real estate business is intrinsically tied to your ability to run your business like a business. And that means learning how to effectively leverage other people in your business. All small-biz investors struggle with this… And some will tell you that a real estate investing business can’t be setup and run this way, with others doing most of the work. I say that’s baloney, and my business is solid proof of that. So today I pretty much only do the part of my business where I bring the biggest value. And in this podcast episode, you’ll learn how I cracked this code – how I learned to focus on my core strengths in marketing and systems, while effectively delegating other aspects of my business to an amazing team. Listen to this podcast, take notes, & you could do the very same thing for yourself and your business. Listen and enjoy: What's inside: 00:22 – Special introduction by Joe 05:17 – The joys of glamping 10:55 – Lifestyle Independence. Do you have it? 22:28 – What is the single answer to all your REI business woes? 27:07 – Do you have these 3 keys to success? 32:30 – Why you can’t afford not to get the help you need 34:33 – Why even a bad course a lot of times can be good 37:10 – Do you know which of your goals you can control? 48:00 – How finding strategic partnerships can explode your business 66:19 – How to make the most use of your marketing dollars 89:17 – Google Voice not working for you? Use this hack Tweetables:  [Tweet "Do you think you are in the real estate investing business? You’re not. Here’s why..."] [Tweet "Why taking on marginal real estate deals is killing your business…"] [Tweet "Investors: Is your business pretty much a one-man show? Here’s how you can change this, starting now…"] [Tweet "“There’s a lot of stupid-dumb education out there.” Why even a bad real estate course can be good…"] [Tweet "Investors, have you clearly identified who works for you and who doesn’t? This could be sinking your business…"] Mentioned in this episode: www.lifeonaire.com www.podio.com www.click2mail.com www.listsource.com www.listability.com www.mightytext.net Transcription: Download episode transcript in PDF format here... Joe:        Welcome. This is the real estate investing mastery podcast. Hey everybody, welcome to the real estate investing mastery podcast. I have another interview. We just released another previous interview I did with JP Moses. This was another interview I did with a friend of mine Shaun McCloskey for the Lifeonaire insiders coaching group.Now, you've heard me talk about Lifeonaire before. I’ve interviewed Shaun McCloskey and Steve Cook on this podcast before. I love Lifeonaire. They have a really, really good book. You've got a go to Amazon or go to lifeonaire.com and by their book. It'll change your life. Lifeonaire has been a huge influence on me and my life. Anyway, Shaun asked me if they can interview me for one of their group coaching calls. This was last minute. I said, “Yeah, sure.” I thought it was a pretty good recording. Feedback was really, really good on it. We are including that interview here. It's like a group coaching call warts and all. None of this stuff was prepared in advance and hopefully it's not too long and I didn't say anything stupid. I have not even listened to this thing back, so I'm crossing my fingers and hoping that’s okay. But I think it is because again, the feedback from it was really good. It's about an hour and half long.

I just wanted to take a few minutes and answer some questions that I have been getting about working with Realtors when wholesaling lease options. "Do I work with a Realtor or not?", " What are they going to do for me?",  "What and how do I pay them?".... I get these questions all the time and others just like them. Tune in to this video to hear how I address these types of questions and much more. Many feel that working with Realtors seems to go against the philosophy of what we do as real estate investors, but I’m here to tell you it doesn’t have to be that way. Take a few minutes to listen to what I have to say and you just might find that you have an ally in your REI business. Watch and enjoy:   What's inside: 01:35 – Why even work with an agent? 02:51 – Why you need to make lists for everything you do 04:00 – How using a vanity number will save you time 04:34 – Are you prescreening your lease-option buyers too much? 05:58 – How much should you share with the Realtor? Tweetables:  [Tweet "Investors - get your license, or work with a Realtor."] [Tweet "Ask yourself this question: "How can I get someone else to do all of this for me?" "] [Tweet "What can a Realtor do for me as an investor? Watch and see…"] Mentioned in this episode: www.jumpkids.com Transcription: Download episode transcript in PDF format here...  Joe:    Hey, everybody. Joe McCall here. I'm just going to do a quick little video. I have a break. I am right now at the kids' Vacation Bible School at our church. It's the highlight of the year. There's at least 6,000 ... Well, there's about 5,800 kids here over these 2 weeks. It's so much fun. I just had a little break. I was going through my emails, and I got an email that I get asked a lot, and so I thought I would just do a quick video about it because I've got nothing better to do. Anyway, it's a question I get a lot about working with realtors when it comes to flipping lease options. I'm just going to answer this question as best I can real quick. The question comes in as "I have a specific question about realtors. When we outsource our marketing for tenant buyers to realtors, what are their exact responsibilities?" One of the things I teach in this business is that you should either get your license or work with a realtor who is licensed when it comes to marketing and selling your properties. Say hi to the kids. Say hi, everybody. That's just like 10 of the 6,000 kids that are here. Anyway, so what kind of responsibilities and assignments are you going to give that agent to do for you, and why even work with an agent? Well, the reason is, is because there's issues with brokering without a license, as we all know, and I've talked about this in my course a lot. When you're finding a property for another person ... Now, you could argue that's not what we're really doing because we're using an option contract. We have equitable interest. We're a principal in the transaction. I prefer just to play it safe, so I suggest if you're doing lease options and you're flipping lease options, either get your license or hire a realtor to market and sell the homes for you, okay? If you do that, then what do you have the realtor do? Everything. Okay, so just make a list of everything that needs to be done, and then ask yourself this question: "How can I get someone else to do all of this for me?" That's how it works, okay? Now, what does a realtor do for me? They advertise the property, they put it on Craig's List, they do the bandit signs, they take the calls, they put it on my website, they give the applications out, they get the applications back, they collect the application deposits, they send them to the company we use to pre-screen the tenants, and then they handle the paperwork, and they help me with it. What do I pay them? I pay them usually one month's rent, half of a month's rent, just depends. In my course, I have a checklist that's pretty extensive,

Have I mentioned how we love to use virtual assistants (VAs) for most of our operations? Well, if you have been following along here at Real Estate Investing Mastery lately then you know what I am talking about. Today we explore a new facet of that VA jewel. The facet in which I speak relates to marketing and how you don’t have to be the person in your business doing it all the time. There’s a VA for that! That’s right, if you know how to proceed you can get someone else to do the most important part of your business. As little twist on how we do things, I, Joe McCall, am the one being interviewed by my good buddy JP Moses. He is a maestro at the 3rd degree and knows just how to ask the right questions. Don’t miss this interview. It very well could be your first step to a more independent life. Listen and enjoy: What's inside: 00:22 – Special introduction from Joe 04:58 – A little back story on Joe 06:54 – Why are you doing your own marketing? 08:36 – What business are you in? Real estate or marketing? 11:00 – Marketing, automation, & delegation (& why you need it) 13:07 – Are you willing to do what it takes to make it happen? 18:40 – Why diversifying is a must for your marketing plan 25:00 – Simply put, you need to systematize. Here’s how: 32:59 – How can your VA know what to do if you don’t? 36:30 – Done is the new perfect: you can’t do it all by yourself 37:14 – Your plan doesn’t have to be perfect to start using it. Why you need to get started today 38:30 – Do you have realistic expectations of your earning potential? 40:57 – How many VAs do I need to execute my plan? 42:57 – You need help, but are afraid of the unknown. Here’s where to start: 46:18 – Your new VA is a big deal. Learn why you should treat him right. 49:34 – Good communication & structure are important factors for success with your VA 55:11 – Don’t say you don’t have the tools to manage a team. Here’s 2 good examples Tweetables:  “Without leads your business is dead.”  [Click to Tweet] Did you know that working backwards is the key to success in real estate marketing?    [Click to Tweet] “You can hand-write 17 yellow letters while you’re watching Downton Abbey”.   [Click to Tweet] “You can’t just sit in your underwear and push a few buttons and expect to make millions of dollars”.    [Click to Tweet] Mentioned in this episode: Download the Marketing Numbers Spreadsheet www.onehourleads.com www.techsmith.com/jing www.virtualstafffinder.com www.15five.com www.teamwork.com www.trello.com Transcription: Download episode transcript in PDF format here...  Joe:       Hey, everybody. Welcome to the Real Estate Investing Mastery Podcast. This is Joe McCall. I want to just give you a quick introduction to the interview that we're going to be playing for you here for this podcast. It was an interview I did recently with a friend of mine, JP Moses. He was interviewing me and it was for one of his shows and companies that he helps, works with. JP's a great friend of mine.                On this interview I thought it would be good to share it with you guys. It's just a good content interview talking about how I use virtual assistants to do all my marketing. I think you're going to get something out of it. I think you're going to like it. I wanted to tell you also, if you go to realestateinvestingmastery.com, you can get our Fast Cash Survival Kit, and it's free. There's also a place where you can leave us a voice mail if you ever have a question. We're going to start doing more questions and getting those released, trying to answer one or two questions a week or something like that. Let's see if something else ... Oh yeah, just came out with a book. I just came out with a book with one of my business partners, Peter. If you go freebasicbook.com, freebasicbook.com, it's a really good book called Brilliant at the Basics. I've always believed in the kiss simple principle,

Ok, so I get this question all the time: “In Excel, I have my current mailing list and my new mailing list. How do I cull out the old addresses that I’ve already sent letters to so that I am left with only the new addresses?” I do this in Excel with a formula called VLOOKUP. It helps me compare the addresses on both spreadsheets to find the new additions to my mailing list. By the way, it can be used on any criteria that you set, not just addresses. It’s a great way to help you stay in the proverbial strike zone when it comes to your direct mail campaigns. Watch and enjoy: What's inside: 00:35 – I have two lists. How do I compare the information in each? 01:15 – You have a friend in the Help menu 03:00 – Getting down to brass tacks 07:18 – Getting rid of the stuff that you don’t need 09:20 - Recap Tweetables:  This video will save you time and improve your direct mail campaigns.   [Click to Tweet] Don’t let deals slip through your fingers. Keep your direct mailing list up-to-date with this easy trick.   [Click to Tweet] Not an Excel guru? No worries. Find out how to get new leads with a few touches of a button.   [Click to Tweet] Mentioned in this episode: Because of the personal data in the spreadsheets, we cannot upload them here to the website.  Also, the formulas would not work for you after you downloaded the spreadsheets. But I can copy and paste the formulas here: =VLOOKUP(AN10,'[old list.xlsx]Sheet1'!$B$2:$B$9461,1,FALSE) =IF(AO3=AN3,"Yes","No") Transcription: Download episode transcript in PDF format here... Joe:      Hey everybody. Joe McCall here. Alex and I were just online on Skype a minute ago and we're going to record a Q and A but either his computer kept on crashing or mine kept on crashing. So we just said "Let's reboot our computers. Let's just start over again. But he's getting ready to go to a trip so he doesn't have time to re-do the video. So what I said I'll do is I'll go ahead and do this video. Now, here's the question. He's got a-this is a common question I get a lot. He's got a spreadsheet of all of the people that he's mailed to recently and he just downloaded a new spreadsheet of a bunch of new people that he wants to mail to and he wants to take out of the new spreadsheet all of the names or the addresses of the homes that he mailed to a couple of weeks ago. So one of the ways that I do this-and I'm sure there are better ways out there-is through a formula in Excel called "V Look up." V for Vertical Lookup. So I'm just going to walk through how to do that real quick because I know this is a common question a lot of people have and so let me show you how to do this. First I'm going to say is, whenever you're in excel and you have a question about something, go to the help window. So many people kind of forget about help or don't really take it seriously. But if you just go to excel and look up "V lookup," something's going to come up here. Let me show you what else you can do. There's a website called "YouTube." It helps when you put in the dot com. The "YouTube" channel, remember that episode in the office where, what's his name-Michael-is wanting to get, he's doing some kind of party at their office and he's trying to get a hold of "Youtube" to get them to come and film the office party and he couldn't figure out. Nobody at "Youtube" was answering the phone. So anyway, go to "Youtube." Do a search here for "V Lookup Tutorial. Okay, V Lookup Excel tutorial." You're going to find a bunch of videos here or the bunch of ads. But here, V Lookup tutorials. Real simple stuff that you can look at. Now here's, from Excel, my window didn't close. If you click on here in Excel, you'll see the tutorial they have, you see the tutorial they have here on excel and excel for the V Lookup. So I accidentally clicked on the outlook ad here. Let me go back. So here is John Flynn-3 years ago-even though this video is 3 years old,

Did you get into real estate investing to make money and earn freedom? Have you found yourself with financial freedom, but not contentment? Justin Wilmot was in the very same place and found a way to have both. In this episode, Joe & Alex talk to Justin and learn just how he came to this realization and what he did to change it. Justin shares with us how he developed his system of co-wholesaling he calls "10 hour wholesaling" and how it set him free from being tied to his pick-up truck & local housing market. If you have been investing a while and can’t find that freedom you were looking for, this podcast may well be your game changer. Listen and enjoy: What's inside: 00:39 – How you can take a vacation with the family and still land deals 05:53 – How can you do whatever you want and still close deals at the same times? 08:48 – The three keys to success 10:41 – How many hours a week is Justin REALLY working? Can I do that? 12:05 – What is co-wholesaling and how it can make you money 19:11 – Is your market a good co-wholesaling market? You better know. 24:03 – How to find wholesalers in your area 25:30 – Do I need a license for co-wholesaling? 35:11 – Do you find the buyers before or after you have a deal in the works? 40:54 – The best method to find cash buyers in your area 47:20 – Virtual wholesaling can give your business the flexibility to move with the markets. Do you know how? 51:45 – Are you putting the cart before the horse? But is the buyer the horse or the cart? 53:14 – Is an operations manager the next big hire in your organization? 58:48 – How do you find an operations manager and train him too? 62:40 – Are you losing deals because you are a jerk? Why you shouldn't be… 68:12 – What is your motivation for your business? Is it leading to your happiness? 73:00 – It’s all about who you know Tweetables:  "Design a vision for your life first, then design a business around it, not the other way around."    [Click to Tweet] "When co-wholesaling, I don’t go where life is going to be hard; I go where life is going to be easy."    [Click to Tweet] "Co-wholesaling is not limited to other people’s markets. The entire country is your oyster."    [Click to Tweet] “We never walk away from money & with no marketing fees, it makes it that much easier”.    [Click to Tweet] “We literally spend only 30 minutes in a deal and make $2,000 - $3,000 bucks”.    [Click to Tweet] “We’re not really real estate investors; we’re building relationships”.    [Click to Tweet] Mentioned in this episode: 10 Hour Wholesaler Transcription: Download episode transcript in PDF format here... Joe:        Welcome. This is the Real Estate Investing Mastery Podcast. Hey, everybody. Joe McCall with Alex Youngblood. We are here. We're the Real Estate Investing Mastery Podcast guys. We're glad you're here. Alex, how are you doing? Alex:      I'm doing awesome, man. How about yourself? Joe:       Really, really, really awesome. I'm doing more awesome than you I bet. Alex:      Well, it sounds like you are. Joe:       Because I just got back a couple of three or four days ago from an epic trip. Epic. Alex:      It sounded epic. Joe:       Epic. Alex:      Epic. Joe:       I mean I'm just looking at a map and seeing where we went. It's insane. I can't believe we did it. I can't believe we survived. We were gone for two and a half months about 10 weeks. We left St. Louis middle of June. We have a big RV camper trailer thing. It's just really as big as you can buy. If it's any longer that'd be illegal. We hauled that thing to Mount Rushmore then Yellowstone, Glacier National ... I mean Grand Tetons, Yellowstone. We went to Glacier National Park. We drove through. Then to Seattle we saw Mount Rainier Olympic National Park. We went to Vancouver, British Columbia. We took an Alaskan Cruise for a week. We came back down the Oregon which is amazing, beautiful.

Hey guys!  Got something cool to share with you.  We're looking to get some more reviews in iTunes and Stitcher.  If you leave us a review, we will send you these cool things, for FREE!! Two Awesome Books (in PDf's and Videos) "Brilliant At The Basics" - Master The Three Keys To Success: Marketing, Automation, Delegation "Flipping Houses While On Vacation" - Flip Houses From Anywhere In The World With Only A Laptop (I wrote this book right after going on a two month trip to Prague.) PLUS... Free videos from an all-day Saturday workshop I did on "Wholesaling Lease Options" How does that sound?  Watch this video below for more details and instructions.  After you leave us a review, send us an email (to support@wholesalingleaseoptions.com) with the name or ID on the review, and we will send you all that cool stuff. iTunes Link:  https://itunes.apple.com/us/podcast/real-estate-investing-mastery/id454032613 Stitcher Link:  http://www.stitcher.com/podcast/real-estate-investing-mastery-podcast Remember, Email Us Here When You Leave A Review: support@wholesalingleaseoptions.com  

Get ready for some role playing, people! Selling can be stressful for the new and old investor alike. Sales is a part of every business and can often times determine success or failure. I know what you are thinking and, no, not everyone loves selling; that’s true. But there are things that you can do to make it easier. You need the tools and the focus to make the best of every sales opportunity. My friend Claude Diamond and I show you in this video just how fun and rewarding sales can be. Take control over the situation and don’t let the seller set the tone and ruin your day. We show you just a few of the tricks on just how to make this happen in your business. It’s very rewarding to know that you can walk into any sales conversation and walk out a winner, not to mention fun! So, set these next few minutes aside to really take to heart what we’re saying, maybe even find a partner to practice with, and start calling those leads back! Watch and enjoy: Free download: Get free, instant access to  Claude Diamond's two e-books mentioned in the video... What's inside: 00:56 – Let’s go to Hawaii! 03:53 – How important is it to give good phone? 05:20 – There is no tomorrow in business 06:59 – I got a call from a lead. What do I say? 08:52 – Why the key to landing more deals is creating an emotional interest 10:48 – How unmotivated sellers are wasting your time 15:45 – Are you rejecting your sellers or are you being rejected? 16:08 – When your sellers give excuses use these responses 26:30 – Details about the Evergreen Success Real Estate Workshop Tweetables: [Tweet "Money loves speed. Click here to find out why..."] [Tweet "Making That First Seller Call – Here's What to Say... "] [Tweet "Don't give your seller time to think. Why you have to control the call tempo... "] Mentioned in this episode: Joe and Claude Upcoming Workshop in Hawaii Coming Dec 11-13, 2014 in Hawaii! Click here for info or to reserve your seat... Claude’s websites: GutsSales.com ClaudeDiamond.com YouTube Video of Sales Cold Call  Watch it here... Transcription: Download episode transcript in PDF format here... Joe: Hey, everybody. Welcome to the Real Estate Investing Mastery podcast. Really glad you're here. I'm with my good buddy, Claude Diamond.Claude: Hi, guys. Joe: Claude and I are doing an event in Hawaii December 11th through the 13th. I've never been to Hawaii before. I'm super excited about it. Claude: You're kidding. I'm going to put you on a surfboard, dude. Joe: I'm so excited about this. I love the beach. We just got back, Claude, from a 10-week trip around the northwestern part of the United States, went to a bunch of big national parks, and my favorite, one of my favorites in the top 5% of all the places we went to was the coast right along Oregon. I love the beach. I love going out there, but we're going to be in Hawaii and we're going to be doing a really awesome, incredible, three-day workshop with just me and Claude and some friends of ours about sales, about real estate, how to do this business virtually from anywhere in the world, from your house in Winter Park, Colorado or in San Diego with just an iPhone and an iPad. Pretty much, that is it. Claude: Tell them the dates, Joe. Joe: December 11 through the 13th. December 11th through the 13th. If you want more information, in the show notes here will be a link to the website, but you can also, if you want to write this down, go to GutsRules.com/ ... How do you pronounce this, Claude? Cowee? Kauai. Claude: Kauai. Joe: Kauai. All right. GutsRules.com/Kauai2014, 2014. It's G-U-T-S-R-U-L-E-S dot com, GutsRules.com/K-A-U-A-I-2-0-1-4. You may need to put a backslash at the end. No, you don't. All right, so anyway that website and that link will be in the show notes and also we'll have it in the email we're sending out about this, but I wanted to talk with you, Claude.

To be licensed or not to be licensed, that is the question. And an age-old question indeed, invariably asked by every real estate investor, from Maine to Malibu, Tacoma to Tampa at some point. So which is it? Which is the better decision? Well in this podcast, listen in as Joe walks us briefly through both of the proverbial coin, and shares his frank thoughts on whether or not real estate investors --and especially wholesalers-- should have a real estate license. Hopefully this will help you make the right decision for you in your own business. Watch and enjoy: What's inside: 00:52 – Why are we talking about getting a license? 03:59 – Wholesaling is brokering real estate! Let me tell you why... 05:17 – Disclosure, disclosure, disclosure 07:16 – What to do if you don’t want to get your license? 09:31 – What tool will allow you to close on a double closing when you don’t have the money? 10:46 – Why would you want to hire a Realtor? Tweetables:   Do you need a license to wholesale properties? Well, yes & no…  [Click to Tweet]  Controversial: Why you should get your license if you are going to be wholesaling properties...  [Click to Tweet] When wholesaling, there's NO law that says you can’t buy a house, then sell it as for-sale-by-owner...  [Click to Tweet] Important Email From Jeff Watson, an Attorney in Ohio: Download HERE Mentioned in this episode: Facebook Group: Wholesaling Houses Full Time Transcription: Download episode transcript in PDF format here... Joe:      Hey everybody, Joe McCall here, Real Estate Investing Mastery. How you doing? Just wanted to do a new Q&A here about a certain topic that just came up in Facebook. Now those of you don’t know there’s a really good group called Wholesaling Houses Full Time that Alex runs, my podcast co-host and so just go to Facebook to look up Wholesaling Houses Full Time and you’ll see a great group there. There was a threat that just was posted recently and I wanted to throw my 2 cents in there and it’s all about, can you wholesale properties without a license? Now the Real Estate Commission in Ohio in their latest newsletter just issued a notice in their newsletter, a newsletter notification or whatever you call it. I just wanted to read it to you and give you my 2 cents and tell you what I think is really at stake here in what this is all about. All right? Again this is just my opinion. I’m not an attorney. I don’t play one on TV. Every state is different. You got to look at your state law, contact an attorney, and you know what? Why don’t you call your Real Estate Commission and ask them what they think about this okay. I’m going to tell you what I think. I have been doing this for a long time and this is what I’ve always thought and I’ve always taught. Number 1, it says on, let me just read it to you, it says, “Beware of seminars that teach unlicensed real estate activity, the division enforcement section wants all licensees and the general public to be aware of individuals, groups, training seminars, coaching programs or otherwise which may be providing instructions on how to circumvent real estate license law. Beware of seminars that provide instructions on wholesaling and option purchase contracts. Language included in these schemes include tying up the real property, putting the house in contract until a buyer is found, and placing the home in contract for the purchase of … for the purpose of reselling the property.” Despite what is being taught at these seminars, a real estate license is required to engage in these activities. The seminar instructors advise attendees that they can place a property in contract or under an option contract, at which time, the attendee can then re-market, market and resell the property for a profit. The instructors also advise attendees how to bring buyers and sellers together through the use of an assignable contract for a fee.